Tesco to launch new Amazon Prime inspired loyalty scheme

Tesco has announced plans to re-launch its Clubcard loyalty scheme with a new initiative expected to mimic Amazon Prime.

According to The Sunday Times, the grocer’s new loyalty scheme will like follow a similar mould to the increasingly popular Amazon Prime service, which now boasts 15 million UK subscribers.

READ MORE: Amazon to launch thousands of satellites to provide high-speed internet anywhere on earth

Though details of exactly how the scheme would work are thin, it is understood it will be linked to the Tesco Pay+ app, which is run to Tesco Bank and an lets users pay via their smartphone by scanning barcodes.

This also connects to both the customer’s debit or credit card, as well as their Clubcard allowing them to collect Clubcard points via the app.

The scheme will also encourage Tesco’s 80 million weekly shoppers to sign up to its Tesco Mobile and banking services by offering them incentives.

Click here to sign up to Charged‘s free daily email newsletter

 

Apps / MobileCompaniesNews

RELATED POSTS

1 Comment. Leave new

  • Avatar
    Leslie Clive Bedford
    April 8, 2019 11:43 am

    Does that mean that they will be charging for a Clubcard as at least with Amazon Prime you get benefits.I’m a retired member of Tesco staff and get a staff discount.

    Reply

Leave a Reply

Your email address will not be published. Required fields are marked *

Fill out this field
Fill out this field
Please enter a valid email address.

Menu

SUBSCRIBE TO OUR NEWSLETTER

Sign up to our daily newsletter to get all the latest retail tech news and insights direct to your inbox.

  • This field is for validation purposes and should be left unchanged.