Boots launches ‘Reboot Quiz’ to help customers become “happier and healthier”

CompaniesNews

Boots has launched a new digital wellness quiz on its ecommerce site in a bid to “help millions of people become healthier and happier.”

In partnership with Public Health England (PHE) the health and beauty retailer has launched the “Reboot Quiz”, a questionnaire which will help customers understand their personal health needs.

After answering questions about their diet, how much they drink, smoke and exercise and about their daily stress levels, they will then receive personalised product and lifestyle recommendations.

This marks the first initiative in a three-year partnership between Boots and PHE, which says that over half of all adults in the UK are at increased risk of chronic disease due to their waist circumferences.

READ MORE: Boots deploys 135 “cobots” to help fulfill millions of orders this holiday season

“For 170 years, Boots has tried to help people live the healthiest lives that they can and I think that this partnership with PHE is what we are all about,” PHE’s chief executive Duncan Selbie said.

“By combining our experience and the huge number of people who shop with us, with PHE’s unparalleled expertise and knowledge, we think that we can help millions of people become healthier and happier.”

“I hope that everybody will use the quiz on our website and follow the personalised advice that we send. For sure I will be using it to set my own new year resolutions.”

Click here to sign up to Charged free daily email newsletter

CompaniesNews

RELATED POSTS

1 Comment. Leave new

Leave a Reply

Your email address will not be published. Required fields are marked *

Fill out this field
Fill out this field
Please enter a valid email address.

Menu

SUBSCRIBE TO OUR NEWSLETTER

Sign up to our daily newsletter to get all the latest retail tech news and insights direct to your inbox.

  • This field is for validation purposes and should be left unchanged.