Asda is giving 3500 care homes priority access to its online shopping service and donating 250,000 medical grade face masks “to help them keep their residents and workers safe”.
This morning Asda emailed thousands of care homes “currently registered with Asda” to inform them they would receive a free priority pass, giving them early visibility of its online slots.
Furthermore, Asda said it planned to donate a whopping 250,000 medical grade face to care homes across the UK, set to be distributed directly to care homes in mid-May.
Asda has reportedly expanded its online delivery operation from 450,000 weekly slots to around 700,000 since the start of the pandemic, enabling it to deliver to over 130,000 vulnerable shoppers.
“At the outset of the COVID-19 pandemic I made an assurance that we would do whatever we could to play our role in feeding the nation, and to support the customers and communities we serve,” Asda’s chief executive Roger Burnley said.
“I take great pride in knowing that Asda customers want us to support our local communities – and hope that you will be proud of us for taking this step to support care homes.
“I also want you to know that we value all our customers and that every one of my colleagues is working tirelessly to make sure that our shelves are stocked, our stores are clean and safe, and our deliveries are moving, to mean that you can get what you need at Asda.”