Intu repurposes footfall-tracking technology to enforce social distancing it its centres

Intu is repurposing its footfall-tracking technology to ensure social distancing measures are maintained at its UK shopping centres as non-essential retail reopens for business.

The shopping centre giant is using technology designed to measure footfall to monitor and limit the number of shoppers in its centres from today.

Intu’s frontline staff will be informed when the centre is at maximum capacity and will then instruct shoppers to queue outside until it is safe to enter.

Queuing zones will also be included inside shopping centres to ensure social distancing is maintained inside stores, while other measures like one-way systems, floor stickers and sanitation stands have been introduced.

Pictures have already flooded social media of massive queues outside retail stores this morning as non-essential retail is allowed to re-open for the first time in 83 days.

READ MORE: 20% of shoppers say they’ll never shop in brick-and-mortar fashion stores again

According to an Intu study conducted earlier this month, 60 per cent of shoppers would actively encourage the introduction of a temperature scan upon entering its centres, alongside other measures like CCTV crowd monitoring and cashless stores.

It comes as some studies suggest shoppers are still nervous about returning to stores despite lockdown measures being eased.

Over two thirds of UK consumers say they’ll only return to bricks-and-mortar fashion stores if major changes are made to ensure strict hygiene and social distancing measures are maintained, according to new research from Meepl which surveyed 2008 UK shoppers.

A further 20 per cent of shoppers say they will never return to bricks-and-mortar stores after lockdown has been lifted, favouring the safety and convenience of online shopping permanently instead.

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