Marks & Spencer has partnered with Doddle to trial new click & collect technology in a number of its stores.
M&S will now launch a drive-through collection service at its store in Camberley, allowing shoppers to collect their orders contactlessly from their vehicles.
It is also launching rapid contactless click & collect services at its stores in Hempstead Valley, Camberley and Longbridge.
It comes as the retailer has dramatically expanded the number of stores offering click & collect during lockdown, adding 153 locations by increasing the use of in-store picking and packing in its operations.
“Great digital technology in our stores is really important for offering our customers a great experience and for connecting the online and in-store journey,” M&S head of digital operations Neil Phillips said.
“These trials with Doddle offer market leading solutions for Click & Collect, a proposition which will only grow over the coming years as the trend towards online shopping continues to accelerate. We’ll be listening carefully to our customers’ feedback.”
It forms part of M&S’ “Never the Same Again” programme which is aimed at quickly integrating digital technologies into its operations.
It comes at a torrid time for the retailer which has been one of the hardest hit by the pandemic, announcing last week that I was set to scrap 7000 jobs over the coming quarter.
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