Morrisons and McCarthy & Stone this week announced a partnership to extend the grocer’s supermarket delivery service to people living in retirement communities.
The retailer will now be able to deliver groceries to over 20,000 people who may need to shield because of the threat of coronavirus, or do not have the technology to order their shopping online.
Instead, the service will be carried out over the phone.
People living at McCarthy & Stone’s 441 communities across the UK will be able to make their Morrisons order using a telesales line.
The orders are then sent to the customer’s local store, where items are picked from the shelf and delivered by a Morrisons colleague the next day.
“We launched our doorstep service for those who were vulnerable and shielding in the early stages of the pandemic. Customers have since told us it’s been a vital service and that’s why we’re extending the service to new communities such as McCarthy & Stone’s homeowners,” said Morrisons local director Anna Lane.
“The Morrisons doorstep delivery service allows our homeowners to independently get the groceries they need in a simple, convenient way. We plan to build even stronger retirement communities with the support of local Morrisons Community Champions and continue to offer a great place to live, for the life you want to live,” said McCarthy & Stone managing director of services David Searle.
Last month Morrisons announced it had listed its full range of UK core products on Amazon, with same-day delivery, effectively side-stepping many of the logistical challenges other retailers have faced in establishing an own-brand delivery service.