Amazon Prime Day 2020 has been officially confirmed for October 13 as the retail giant offers Prime subscribers £10 credit and launches “millions” of deals.
Amazon has announced that Prime Day 2020 will take place over 48 hours starting at 00.01am on Tuesday October 13.
Following months of speculation and even longer in delays due to the global pandemic, Amazon announced that it will be investing more than £75 million in promotional activities to help small businesses around the world “increase their sales and reach new customers.”
As part of this campaign, Amazon is offering £10 credit for any Prime members who spend £10 with select UK small businesses from now until October 12, which can be spent on “almost any product” when Prime day begins.
“After a tough six months for everyone, we’re committed to making this the most successful Prime Day ever for small businesses, and excited for members to discover the very best from artisans and entrepreneurs in the UK, whilst saving big on everything they need and love from the comfort of their homes,” Amazon’s UK country manager Doug Gurr said.
Customers will also have access to new “curated collections” of items from small businesses from today, alongside deals on a range of products from leading brands and Amazon’s own tech.
Alongside discounts on its smart home and security devices, Amazon is offering reductions on Amazon Music, Prime Video, Audible and Kindle Unlimited from today.