Sainsbury’s is extending its home delivery hours throughout the UK as it aims to more than double its pre-coronavirus online grocery order capacity.
Shoppers will now be able to schedule Sainsbury’s deliveries as early as 6.30am and as late as 11.30pm as the grocer continues to rapidly expand its delivery operations in the face of a potential second lockdown.
By the end of October, Sainsbury’s says this extra hour will have allowed it to more than double its online order capacity from 340,000 per week in March to 700,000, including both home delivery and click & collect.
While these new delivery times will be introduced over the coming weeks, the retailer added that it will add another 1000 delivery vans and 200 click & collect locations over the coming months.
Sainsbury’s is also “rapidly” rolling out its mobile scan-and-go app SmartShop, set to be live in over 250 stores by the end of the week, while offering its Delivery Pass subscription service to new customers once again.
This service allows shoppers to prepay for delivery on orders over £40 in blocks of up to a year, and subscriptions are already up 120 per cent on last year.
“Doubling our grocery online orders in six months to 700,000 is an incredible milestone,” Sainbury’s ecommerce director Nigel Blunt said.
“It has been a huge team effort and also demonstrates the strength and flexibility of our online model.
“Over the past six months, customers have adapted to shopping increasingly online and we’re hearing really positive feedback from shoppers using this service. With our strong availability, outstanding stores and amazing colleagues, we’re ready to serve our customers however and whenever they want to shop.”