Royal Mail will create a record number of temporary Christmas jobs this year, with consumers expected to stick to online shopping as a result of coronavirus and national lockdowns.
The company said it will look to recruit 33,000 seasonal workers this festive period, amounting to two thirds more than its usual Christmas temporary staff uptake.
“During these unprecedented times we believe it is critical that Royal Mail continues to deliver,” Royal Mail chief human resources officer Sally Ashford said.
“We want to do our best to deliver Christmas for our customers and support the effort on the pandemic. This helps the whole country to celebrate and stay safe during these difficult times,” Ashford added.
Many retailers will be looking at different tactics for peak trading this year, as the local lockdown measures bring changing attitudes to online and in-person purchases.
Earlier this month Sainsbury’s announced it would roll out its SmartShop digital mobile scanning technology across the majority of its stores by the end of the year.
The ’Scan & Bag As You Go’ service will be in 770 stores by Christmas.
Meanwhile John Lewis has launched its first virtual Christmas shop, allowing customers to take a 3D tour of their flagship store from their own homes.
Footage captured in-store allows shoppers to navigate through the store via their smartphone, tablet or computer for the first time, reducing the demand for in-person visits.