Kroger debuts first Ocado customer fulfilment centre

American grocery giant Kroger has unveiled the first US-based customer fulfilment centre developed by Ocado.

Located in Monroe, Ohio, the new centre will transform and support the grocer’s digital business.

According to the company, the new establishment will also feature vertical integration, machine learning, and robotics with affordable, friendly, and fast delivery service for fresh food.

“2020 was a pivotal year for grocery e-commerce, with Kroger’s digital business scaling to over $10 billion—and achieving a record digital sales increase of 116%,” Kroger chairman Rodney McMullen said.

READ MORE: Ocado expands Kroger partnership despite fears it could be banned from importing tech to US

“We’re incredibly proud to achieve this milestone that advances our position as one of America’s leading e-commerce companies.

“The momentum we’re experiencing is well-timed with the evolution of Kroger Delivery, underpinning the permanent shift in grocery consumer behaviour and need for enterprising and modern e-commerce and last-mile solutions—today’s true competitive horsepower.”

The introduction of the first Customer Fulfillment Center marks a historic milestone for grocery retail in the US,” Tim Steiner, co-founder and chief executive of Ocado Group said.

“Since signing our partnership in 2018, Ocado and Kroger teams have worked in tight-knit collaboration to lay the foundation to advance their state-of-the-art fulfilment ecosystem across the country, supporting Kroger to reach customers anywhere with anything, at any time.

Kroger and Ocado formed an exclusive partnership in May 2018 to introduce technology solutions focused on artificial intelligence in the US.

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