Food delivery app downloads boomed 33% during pandemic

Food delivery apps such as Uber Eats, Just Eat and Deliveroo saw around 550,826,378 new Google Play Store downloads from March 2020 to April 2021, a 33 per cent increase year-on-year according to App Radar.

The UK’s grocery leaders also saw a significant rise in the number of users, with Tesco and Asda seeing increases of 1.2 million and 964,000 respectively.

The fast-food industry benefitted heavily from the closure of restaurants and pubs, seeing McDonald’s report an uptick of 1.7 million users.

Meanwhile the rapid-delivery market exploded onto the scene during the pandemic, Getir, Weezy and Gorillas being some of the market leaders who have massively benefitted from shops being closed, the latter securing 112,000 global downloads.

Rival grocery delivery app Beelivery saw around 110,000 downloads from March 2020 to March 2021, a figure that represents over half of its entire user base (64 per cent).

Popular services such as HelloFresh and Gousto also saw massive growth as supermarkets initially struggled with the sudden huge demand for online grocery delivery.

READ MORE: 7 rapid grocery delivery brands delivering in under an hour

“When you look at the download numbers on a global scale it really is quite staggering,” App Radar chief executive Thomas Kriebernegg said.

“Nearly every country has simultaneously seen a seismic shift in how food and groceries are chosen, ordered and delivered.

“As you would expect the likes of UberEats, Doordash and Deliveroo all performed well due to restaurants closing.

“However, what is more interesting is the balkanisation of the grocery delivery sector as well as the emergence of ethical food companies as an alternative to the big players.

“Within the grocery market there’s a mix of established brands both growing their already significant online delivery base, launching their own ‘fast delivery’ services, and brand new startups seeking to compete on a local basis.

“How these different segments perform as we return to pre-2020 conditions will give us a good indication of whether consumer behaviour has changed permanently, which could spell the end for large bricks and mortar supermarkets, or if it’s a flash in the pan.”

Click here to sign up to Charged’s free daily email newsletter

CompaniesNews

RELATED POSTS

Leave a Reply

Your email address will not be published. Required fields are marked *

Fill out this field
Fill out this field
Please enter a valid email address.

Menu