Gopuff has launched a rapid-pharmacy prescription service in its home base of Philadelphia.
The delivery startup will deliver prescriptions including birth control, acne medicines and erectile-dysfunction products.
Gopuff traditionally delivers conventional groceries such as snacks and store cupboard items like its rivals.
The startup performed strongly during the pandemic as the space took off, raising $3.5 billion in its last round of funding to give it a valuation of $15 billion.
Gopuff Pharmacy will be provided by GB Health, a limited liability company whose directors are listed as Gopuff founders Rafael Ilishayev and Yakir Gola.
Users who wish to purchase a prescription through Gopuff have to attain permission from their doctors or medical professionals before ordering the medicines.
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They are able to do this through digital health startup Wheel, which helps health establishments such as surgeries or pharmacies set up “telemedicine” services.
Gopuff has said its prescription service is currently a very limited pilot and declined to give any further comment on its future plans for the service.
In order to run the service properly, it has hired former CVS pharmacy manager Amy Foster to run it, according to her LinkedIn page.
The rapid delivery grocer has been on a rampage in the last 10 months, acquiring UK equivalent Fancy, Liquor Barn and RideOS.
The company also announced in August it was acquiring rapid delivery brand Dija to increase its European operations.
Gopuff will have to compete with ecommerce giant Amazon, which recently began offering six-month prescriptions to customers without insurance for just $6 as it makes another huge push to disrupt the pharmacy sector.
Customers in the US are offered subscriptions on routine medications like drugs to treat diabetes and blood pressure for as little as $1 per month, including free two-day delivery.
According to Amazon, Prime members will get additional savings when paying without insurance.