Nearly half of toys purchased online from third-party sellers are deemed to be unsafe according to a study conducted by the British Toy and Hobby Association (BTHA).
The research surveyed 255 randomly selected toys which were inspected and tested before finding that 88 per cent were illegal and 48 per cent were unsafe for children to play with.
The BTHA is calling for changes to the law so that children are able to play without risk of harm after research by Which? tested items bought from platforms Amazon, Ebay, Aliexpress and Wish and found that 40 per cent failed safety tests.
The mother of a two-year old who was hospitalised after swallowing magnets she believed to be sweets is fronting the campaign.
“I would hate for any other child to go through what Becca suffered because of buying dangerous toys via online marketplaces,” the two-year old’s mother Sam McCarthy said.
“The government needs to take urgent action before any other child is critically injured or even dies.”
BTHA director of public affairs Natasha Crookes added: “It is not acceptable that unsafe and non -compliant toys are simply allowed to enter the UK market, putting children at risk of serious harm.
“We believe the government has to step in to legislate this wild-west of safety and we must see politicians from all sides of the House coming together to protect children as part of the UK review of the product safety framework in 2021.”
There is currently no legislation in place for online marketplaces to ensure the safety of the products that third-party sellers are listing on their sites.
This is due to the fact many sellers are based overseas and therefore subject to different laws that are outside the jurisdiction of UK law enforcement.
The BTHA is calling for stricter product safety laws as a result.
In a statement to Sky News a spokesperson for eBay said: “We take the safety of our users extremely seriously and we’re sorry to hear of Ms McCarthy’s experience.
“We have removed the products identified and have taken appropriate action on the sellers.”