Shoppers are looking to resale sites to secure Christmas trees as the supply chain crisis causes shopping headaches.
Many retailers have warned customers to get orders in early to avoid disappointment on the big day, however even items such as Christmas trees are in short supply.
Resale sites such as OfferUp have benefitted from the difficult situation retailers have found themselves in.
OfferUp, which boasts 56 million annual users, recently found that 48 per cent of US consumers used a secondhand or ‘recommerce’ marketplace in 2020.
Consumers started searching for Christmas gifts as early as August, according to OfferUp.
Separate research from resale Mercari estimates that as many as 75% of US adults have bought something secondhand in the last 12 months.
“Three-quarters of adults participating in the reuse ecosystem shows that buying secondhand is now almost as commonplace as going to the grocery store,” Mercari chief executive John Lagerling wrote.
The highly coveted PS5 is one of the items that has been hampered by the worldwide chip shortage and as a result, has been commonly seen on resale sites.
The PlayStation 5 is being hampered by the chip shortage, too, which has hit game console-makers particularly hard. Sony warned in February that it was having trouble making more units of the PS5, which came out last year. Hiroki Totoki, Sony’s chief financial officer, blamed the “shortage of semiconductors and other components.”
He later told analysts that Sony didn’t expect the issues to abate anytime soon.
“I don’t think demand is calming down this year,” Sony chief financial officer Hiroki Totoki told Bloomberg.
“Even if we secure a lot more devices and produce many more units of the PlayStation five next year, our supply wouldn’t be able to catch up with demand.”