Love Hemp trials Deliveroo service

Love Hemp Group has launched an on-demand home delivery service in partnership with Deliveroo.

Customers in London now have access to Love Hemp’s CBD health, beauty and wellness products via Deliveroo.

This initial launch is considered a trial by the company to “gauge consumer behaviour before launching nationwide” in 2022, Love Hemp said.

In the trial, Love Hemp products will be available on Deliveroo in a 6km radius of the company’s production facility in Croydon, South London.

READ MORE: Deliveroo sees share price fall again after EU labour rights plan verdict

Love Hemp said it will launch nationwide on Deliveroo in 2022, depending on the success of the trial.

“Not only does Deliveroo provide us with greater visibility with consumers, but it also provides us with a new dimension to our consumer access – on-demand delivery,” Love Hemp Group chief executive officer Tony Calamita said.

“Deliveroo has over seven million pre-registered consumers across the UK who are increasingly looking to the app to fulfil their day-to-day needs, of which high-quality CBD products are now one.

“Our ambition is to launch nationwide and utilise Deliveroo as a major distribution channel for Love Hemp”.

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