Walmart taps Instacart to take on DoorDash

Walmart has joined forces with Instacart to launch a rapid delivery test in order to take on delivery giant DoorDash.

Walmart Now has been launched in the Greater Toronto Area and will deliver goods to customers in as little in 30 minutes.

Instacart launched 30-minute delivery, dubbed Priority Delivery, in May 2021, while DoorDash introduced its own express delivery service in Canada on Thursday.

The partnership comes one day after Instacart rival DoorDash introduced express delivery in Canada.

Walmart Canada’s chief ecommerce officer Laurent Duray said in a statement that the company is “nimble, determined, and  here to change the way Canadians shop online with Walmart.”

“Piloting 30-minute delivery is a milestone in our roadmap to making it faster, easier, and more convenient than ever to shop with us,” Duray added.

Walmart Now will cover approximately 40% of Greater Toronto Area households and offer around 4,000 of Walmart’s most-shopped items to be packed and shipped from 10 local stores.

Instacart+ members will pay a 5% service fee and no delivery fee, according to a Instacart. Non-Instacart+ members however must pay a 15% service fee and a $2.99 delivery fee.

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