Jigsaw launches rental, subscription and resale service in partnership with My Wardrobe HQ

Jigsaw has partnered with rental platform My Wardrobe HQ to launch ‘Jigsaw Forever’ a fully circular rental, subscription and resale service.

The fashion retailer will offer customers flexible short-term rental options from £6 per day.

A monthly subscription option is also available, offering shoppers a “dream rotating wardrobe” with access to ready to wear pieces as well as accessories.

Subscribers will be able to plan two items a time and two swaps per month for £59 a month, while for £79, they will get four items a time with four swaps a month.

Alongside its rental service, Jigsaw is also introducing a customer resale programme as part of its plan to operate a truly circular model.

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Customers are required to complete an online questionnaire before receiving a pre-paid DPD shipping label to send their items to Jigsaw. Items will then be assessed and made available to buy or rent, before the brand issues the sender a voucher to use at Jigsaw’s online store.

Jigsaw also added that it is looking to launch resale in a flagship store in September 2022, allowing customers to physically hand in their pre-loved Jigsaw items and be rewarded with a credit or voucher.

“Sustainability is undoubtedly going to transform the fashion industry over the next 10 years,” Jigsaw chief executive Beth Butterwick said.

“Our exciting partnership launch with My Wardrobe HQ not only allows new customers to discover the beauty of Jigsaw via a rental and subscription model, but with the secondary market growing 11 times faster than the primary, it feels commercially sensible to explore re-commerce; this is how customers want to shop.”

My Wardrobe HQ chief executive and co-founder Sacha Newall added: “Jigsaw is one of the great British fashion brands, it has a history of being a pioneer both in terms of servicing its customers and sustainability.”

“My Wardrobe HQ is honoured to have been chosen as the recommerce partner for this incredibly exciting project.

“Textile waste is a huge problem globally and it marks a new era when a company as well respected as Jigsaw is choosing to tackle the problem head on.”

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