GXO expands GXO Direct to support SME UK retailers

GXO has announced the expansion of its shared warehousing solution GXO Direct that offers immediate access to technical facilities and high-quality space for UK retailers.

According to the logistics provider, retail companies (especially SMEs) are increasingly looking for ways to cut costs without sacrificing the efficiency of the logistical process.

As such, they require access to premium warehousing space and its technological perks, such as collaborative robots and AI-powered sorting and picking systems, at a lower cost. While world-class warehouse facilities might not prove optimal, smaller ones lack the technology and expertise required for SMEs.

To help retailers address the issue, GXO has introduced GXO Direct, which “takes all those things that make GXO a leading logistics provider – its people, technology, and service excellence – and offers them to customers who don’t yet need a dedicated warehouse of their own.”


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GXO Direct is a warehouse solution, which also supports companies in expanding to new channels such as ecommerce. It has 30 sites around the UK and serves companies across various industries, including Liberty’s of London, Sosandar, Fujitsu and others.

In the UK, the GXO direct offers companies shared access to technology, flexible space, as well as a next day delivery service option for B2B retailers offering consumer click and collect services and access to the UK’s leading specialist in reverse logistics for electronics retailers and manufacturers.

In the UK and Ireland, Clare Davies, formerly chief operating officer of a logistics giant Clipper, will lead the new GXO Direct division.

“Now more than ever, businesses are looking for cost savings, flexibility, and an experienced partner that will accelerate their growth, while delivering an exceptional customer experience,” said Bill Fraine, chief commercial officer at GXO.

“Whether a start-up or a blue chip, companies want capacity, technology and expertise to fuel growth while minimizing operating costs. Every day, we meet that need with GXO Direct. It’s shared warehousing made easy.”

GXO cited multiple examples of retail giants adding SMEs to their distribution networks, such as Sosandar now being available through the Tu (Sainsbury’s) distribution network and “Waitrose Connect” allowing customers to collect Sweaty Betty and Boden orders from Waitrose stores.

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