Op-ed
How can retailers recover from a challenging Golden Quarter?
With all but essential shops in England being ordered to close from 5 November until 2 December, it goes without saying that the usual bustling ‘Golden Quarter’ for retailers will…
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What will be the biggest retail and payments trends of 2021?
1: David vs. Goliath: SMEs will offer a personalised alternative to the likes of Amazon
The pandemic has shifted many brick-and-mortar stores online for the first time and has also…
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Direct-to-Deliveroo: Why supermarkets are flocking to delivery platforms
As we all know, Covid-19 has accelerated the rise of online grocery shopping and with it an almost daily news update of announcements from the major grocers as they battle…
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A saviour is born: could YouTube Shopping save Christmas (ads)?
The November circuit breaker lockdown could not have come at a worse time and the British Retail Consortium projects it will cost the sector £2 billion per week. To make…
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Retailers must think differently this Black Friday to stand out online
This year’s Black Friday Cyber Monday weekend will look very different. When we think of Black Friday, we conjure up scenes of mayhem: people camping outside shops and rushing through…
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How to build brand loyalty in a remote era
COVID is forcing the world of retail to change as shoppers go online and tighten their purse strings – sustaining strong customer relationships and brand loyalty is critical for survival.…
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Pinduoduo: Consumer-to-manufacture revolution offers glimpse into retail’s future
A consumer-to-manufacturer (“C2M”) revolution is currently under way in China that could remake the way goods are produced and sold in the future.
In traditional retail, manufacturers produce what they…
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Reimagining Seasonal Campaigns Through Gaming
When you think of Christmas shopping, what springs to mind? The first screening of the John Lewis ad? Maybe the frantic search for Black Friday bargains? Or is it the…
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First Mile: Why fulfilling a brand promise begins in the warehouse
Retailers of all shapes and sizes have long been obsessed with the last mile processes of their supply chains and it’s not surprising that self-styled ‘innovative technologies’ like Alphabet’s drone…
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In 2020, the festive retail chaos started early – but it wasn’t the crowds of shoppers who were to blame.
With people forced to stay at home because of lockdowns,…