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Klarna UK has launched a new campaign to challenge the stereotype that “millennials are useless with money” as the debate over payment services intensifies.
The Swedish payments giant has launched…
Read MoreAldi and Lidl enter esports market as both sign partnerships with major teams
Aldi and Lidl have both entered into the world of esports this week signing separate partnerships with major teams.
Lidl became the first of the rival German discounters to sign…
Read MoreOcado launched major rebrand to maximise digital impact
Ocado has launched a major rebrand changing its logo, colour and typeface to create “the most digital, flexible and accessible version” of its brand yet.
According to the online retailer,…
Read MoreWaitrose launches new food podcast “Life on a Plate” to boost engagement
Waitrose has launched a new podcast “Life on a Plate” in which well celebrities will be invited to chat about their food memories.
The podcast is hosted by Waitrose Food…
Read MoreAmazon’s advertising business has now overtaken its retail and Prime subscription arms
Amazon’s advertising business is now growing faster than its retail, cloud computing and Prime subscription divisions.
According to new data from FactSet Amazon’s “other” unit, made up almost entirely of…
Read MoreAdvertising watchdog bans “irresponsible” Klarna adverts
The Advertising Standards Authority has upheld claims made against a series of Instagram posts promoting Klarna Bank’s deferred payment services.
The ASA on Wednesday ruled that Klarna could not show…
Read MoreAldi’s “Long Way From Home” Christmas ad voted best in retail this year
Aldi had the most successful Christmas advert this year according to a study which used artificial intelligence facial coding technology to track people’s emotions as they watched.
Kantar has unveiled…
Read MoreA saviour is born: could YouTube Shopping save Christmas (ads)?
The November circuit breaker lockdown could not have come at a worse time and the British Retail Consortium projects it will cost the sector £2 billion per week. To make…
Read MoreWish.com has advert banned featuring “model who was clearly under 18” in sexual way
Wish.com has had another advert banned by the Advertising Standards Authority (ASA) for depicting a “person who appeared to be under the age of 18 in a sexual way”.
The…
Read MoreAmazon forced to withdraw Black Friday discount advertising in France due to lockdown
Amazon has been told to withdraw its advertising for pre-Black Friday discounts in France after the government decided it was unfair for small shops who had been forced to close.…
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