Social Media

TikTok has made its first foray onto the UK’s high streets amid a new partnership with Superdrug and cosmetics brand E.L.F.. Superdrug has introduced “Trending on TikTok” stands across its…

Sony has assured retailers and customers that more PlayStation 4 stock is on its way after last week’s pre-order chaos left many unable to secure a console.

Sony apologises and says more PS5s “on their way” after pre-order chaos wiped out stock

Amazon Argos John Lewis PlayStation 5 PS5 Sony Very

September 21, 2020

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Sony has assured retailers and customers that more PlayStation 5 stock is on its way after last week’s pre-order chaos left many unable to secure a console. PS5 pre-orders were…

Walmart has agreed to purchase a 7.5 per cent stake in TikTok as a complex deal to keep the social media giant operating in the US is receives President Trump’s “blessing”.

Walmart to take 7.5% stake in TikTok as deal receives cautious “blessing”

ByteDance Oracle TikTok Trump Walmart

September 21, 2020

Apps / Mobile Social Media

Walmart has agreed to purchase a 7.5 per cent stake in TikTok as a complex deal to keep the social media giant operating in the US is receives President Trump’s…

Gucci is set to launch an experimental virtual sneaker creation app allowing customers to virtually try on their creations or dress their digital avatars.

Gucci to launch virtual sneaker creation app Sneaker Garage

Gucci Robert Triefus Sneaker Garage

September 17, 2020

Gucci is set to launch an experimental virtual sneaker creation app allowing customers to virtually try on their creations or dress their digital avatars. Gucci Sneaker House will launch later…

Walmart continues to push for TikTok deal despite its first bid being rejected

ByteDance Microsoft TikTok Walmart

September 15, 2020

Ecommerce Social Media Streaming

Walmart is pushing ahead with its bid to acquire TikTok despite its joint bid with Microsoft being rejected over the weekend. Walmart has said that it is still in talks…

Burberry to livestream fashion show with Twitch

Burberry fashion show Livestream social media spring/summer Twitch virtual

September 15, 2020

Ava Szajna-Hopgood

Burberry will become the first luxury brand to live stream its fashion show with Twitch, with its Spring/Summer 2021 show taking place this Thursday 17 September. Followers will need to…

TikTok and Shopify have significantly expanded their partnership allowing UK sellers to engage with the platform’s 100 million users.

TikTok rejects Microsoft deal, chooses Oracle instead

App China Chinese deal government Microsoft Oracle President Trump Technology TikTok Trump

September 14, 2020

Ava Szajna-Hopgood

Apps / Mobile Companies Ecommerce Social Media

TikTok has allegedly chosen software maker Oracle as its “technology partner”, putting an end to Microsoft’s bid for the social media giant. Microsoft on Sunday posted an update to its…

TikTok owner announces bonuses for staff after US labels app a security threat

App Chinese government Microsoft President Trump social media TikTok US Walmart

September 8, 2020

Ava Szajna-Hopgood

ByteDance Microsoft social media TikTok Walmart

TikTok’s Chinese parent ByteDance Ltd. has announced it will pay out a rare half-month’s salary bonus for its employees, hoping to assuage its workforce as questions mount over its sale…

TikTok is set to make a major push into ecommerce this year as it prepares to launch a host of new feature aimed at driving sales on its platform.

TikTok sale to Walmart/Microsoft could be scrapped by new Chinese restrictions

Social Media

September 3, 2020