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The North Face, Puma and Pernod Ricard are returning to Facebook as the #StopHateForProfit boycott loses steam and fails to make a dent in revenues.
The North Face, which was…
Read MoreMicrosoft confirms plans to buy TikTok despite imminent US ban
Microsoft is in talks to buy social media giant TikTok in the US just days after President Trump threatened to ban the app over security concerns.
Microsoft confirmed yesterday that…
Read MoreBurberry launches first “social media store” in China
Burberry has launched its first ‘social media store’ in China aiming to connect shoppers’ “online life with your in-store life”.
Burberry has partnered with Chinese tech behemoth Tencent to develop…
Read MoreBoohoo launches first TikTok song with #ItsfromBoohoo challenge
Boohoo has announced the launch of its first TikTok song in its latest social media marketing campaign aimed squarely at Gen Z shoppers. The fast fashion retailer, who has largely…
Read MoreIkea, Walmart and McDonald’s have all quietly pulled their Facebook advertising spend
Ikea, Walmart and Peloton have become the latest major brands to pull their Facebook advertising spend but have all chosen to not announce it publicly.
According to a new report…
Read MoreGoogle launches experimental video shopping platform Shoploop
Google is launching a new experimental interactive video shopping platform Shoploop which can introduce shoppers to new products in under 90 seconds.
Shoploop is designed to combine entertainment and shopping…
Read MoreInstagram launches ‘Instagram Shop’ platform amid continued push into retail
Instagram has launched its new Instagram Shop feature allowing users to purchase items from inside Explore for the first time.
In the social media platforms latest push to establish itself…
Read MorePrettyLittleThing panned on social media for selling “useless” Diamante Fishnet Mask
PrettyLittleThing (PLT) has been widely panned on social media for selling a fishnet diamante face mask which was branded as “useless”.
The online fast fashion giant listed its ‘Diamante Fishnet…
Read MoreAmazon temporarily bans TikTok from employee phones as security concerns grow
Amazon instructed its employees to remove TikTok from their mobile devices due to “security risks” on Friday, before reversing its decision hours later.
TikTok, the Chinese video sharing app which…
Read MoreSuperdrug will begin actively responding to social media trolls telling them they “won’t tolerate cyber bullying”
Superdrug is taking a stand against cyberbullying with its new #BeKind campaign after seeing a spike in “unacceptable and negative” comments on its social media platforms.
The beauty and makeup…
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