Snap has unveiled a raft of new augmented reality (AR) shopping tools to make AR creation simple, fast and cost effective for businesses, meanwhile offering consumers more places to shop using AR both on and off Snapchat.

As the metaverse begins to take hold, the virtual world must improve and champion body positivity and inclusivity, argues Blueberry Entertainment founder and chief executive Mishi McDuff. 

Jisp's augmented reality (AR) 'Scan & Save' technology has helped convenience retailer Nisa increase footfall, brand loyalty and basket spend through the use of smart data.

Retail Gazette has launched an Ecommerce Insider Community exclusively for 'leaders and decision makers' from the world of tech retail.

Walmart has launched shoppable augmented reality (AR) filters with photo-sharing app Snapchat.

Epic Games, the maker of popular online game Fortnite, has raised $2 billion from Sony Group Corporation and Kirkbi in order to build its metaverse.

The metaverse is prompting a desire for more digitally-driven product information, as part of a widening omnichannel offer, according to a new report from Akeneo. 

Adidas is poised to launch a world-first personality based AI-generated avatar creation platform, which allows each avatar to freely roam across over 1500 apps and games.

Meta is considering a push into the finance sector by introducing virtual coins, tokens and lending services to its apps, according to the Financial Times.

A third of UK consumers plan to use the metaverse to shop online, according to data from Vista.