Asos launches ‘See My Fit’ AR app displaying products on 16 different virtual models
Asos has launched a new augmented reality (AR) app allowing users to see what items look like in different sizes and on different body types.
Do shoppers dream of electric sheep? SKP launches futuristic Beijing department store
Chinese department store SKP has launched what could be the world’s most futuristic (and bizarre) ‘retail experience space’ in South Beijing.
Retailers’ AR and VR spend to outpace every other industry next year
Retailers are set to spend $1.5 billion (£1.15 billion) on augmented reality (AR) and virtual reality (VR) technology in 2020, more than any other industry.
Currys PC World launches high-tech new shopping app ahead of Black Friday
Currys PC World has launched a new high-tech app allowing users purchase directly, track live stock levels and log in securely using biometrics.
New 3D body scanning platform creates personal avatar for customers from two photos
A new 3D body scanning solution can build a personal avatar for customers from just two smartphone photographs.
Adidas launches AR Instagram games in London store
Adidas new flagship store on London’s Oxford Street has unveiled three new augmented reality (AR) experiences which shoppers can play via Instagram.
AR & VR to add £62.5bn to UK economy by 2030
Augmented reality (AR) and virtual reality (VR) technologies are “finally coming of age and have the potential to provide a significant boost to the UK economy”.
Fashion pop-up selling only virtual clothes to launch in London
Hot Second is set to launch a pioneering physical pop-up store in the heart of London which only sells digital clothes.
Top 5 emerging trends in Modern Commerce, according to the experts
Amonst the shift to “headless” commerce structures, artificial intelligence (AI), augmented and virtual reality (AR and VR) and increasing personalisation are also set to play a major role in commerce in the coming years.
Augmented reality most likely technology to make a brand appear innovative
Augmented reality (AR) is the most likely feature to make shoppers associate a brand with innovation.
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