Augmented Reality
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Co-op has launched a new augmented reality experience aiming to “drive a sense of togetherness” for its customers and colleagues during lockdown.
The AR app has been launched to celebrate…
Read MoreLululemon to sell newly acquired AR smart mirrors in all stores this month
Lululemon is set to begin selling its recently acquired augmented reality (AR) smart mirrors in its stores from this month.
In June, Lululemon acquired AR home fitness giant Mirror for…
Read MoreJohn Lewis embrace ‘festive season like no other’ with over 100 virtual experiences
John Lewis and Waitrose are preparing for ‘the most virtual Christmas to date’ with over 100 virtual festive events for customers.
Its Virtual Christmas Shop launched back in September, with…
Read MoreJohn Lewis launches augmented reality “Virtual Christmas Tree” feature
John Lewis & Partners has launched a new augmented reality “Virtual Christmas Tree” feature, allowing shoppers to put up a decorated Christmas tree in their home in seconds.
Using the…
Read MoreAugmented Reality shopping set to hit 100m users this year as COVID-19 accelerates adoption
Augmented reality (AR) shopping is set to see a dramatic rise in adoption thanks to the pandemic, topping 100 million users by the end of the year.
Gartner and GetApp’s…
Read MoreAmazon launches new AR shopping feature ‘Room Detector’
Amazon has launched a new augmented reality (AR) shopping tool, allowing shoppers to virtually place furniture in their home before committing to a purchase.
Room Detector is Amazon’s latest AR…
Read MoreHuawei launches AR-integrated live streaming platform for retailers
Huawei is launching a new high-tech ecommerce live streaming tool for retailers offering augmented reality (AR) integration and real-time back drop processing.
Huawei’s says its new live streaming solution will…
Read MoreLululemon buys AR home workout firm Mirror for $500m
Lululemon has acquired augmented reality (AR) home fitness giant Mirror for $500 million as it seeks to capitalise on the lockdown driven home-fitness boom.
Mirror, which was founded four years…
Read MoreGucci launches AR Snapchat lens allowing users to virtually try on its shoes
Gucci has launched a new augmented reality (AR) tool on Snapchat allowing users to virtually try on its range of shoes in-app.
Snapchat announced a raft of new features for…
Read MoreEtsy launches AR feature letting users virtually experience over 5m paintings
Etsy has launched a new augmented reality (AR) app allowing shoppers to virtually preview over 5 million paintings, photographs and prints in their homes.
The new app allows users to…
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