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Ikea’s newly updated augmented reality app now allows users virtually visualise an entire room full of new furniture, rather that one item at a time.
The Ikea Place app, originally…
Read MoreIkea will produce more energy than it uses in 2020
Ikea’s owner Ingka Group will generate more renewable energy than it consumes by 2020, thanks to €2.5 billion (£2.2 billion) in investments over the last decade.
Renewable energy investments will…
Read MoreIkea buys 7 windfarms in £120.5 million deal
Ikea’s parent company Ingka Group has bought a majority stake in seven windfarms in a deal worth €136 million (£120.5 million) as part of its “climate positive ambition”.
Ingka will…
Read MoreIkea to “significantly invest” in smart devices amid aims to “drive digital transformation”
Ikea’s smart home devices are set to become its “biggest new business” in over 20 years as it dramatically ramps up its technology investment. Ikea Home Smart was launched back…
Read MoreAmazon, Walmart, Target and Ikea sued by the University of California in landmark patent case
Amazon, Walmart, Ikea, Target and Bed Bath & Beyond are all being sued by the University of California for allegedly infringing its patents. The university is seeking unspecified damages and…
Read MoreIkea launches new app to prepare it for “a new shopping era”
Ikea has launched a new ecommerce mobile app as it aims to be “ready at an accelerated pace for a new shopping era, in which improved digital shopping options, more…
Read MoreHappyOrNot celebrates 1bn customer feedbacks
Customer feedback giant HappyOrNot is celebrating its 1 billionth feedback this week, as its technology continues to be adopted across the international retail market. The Finnish technology company, whose iconic…
Read MoreIkea to launch new robotic transforming furniture
Ikea has partnered with US tech startup Ori to develop a transforming robotic piece of furniture, which can change to the user’s needs throughout the day. The Swedish furniture brand’s…
Read MoreIkea set to launch shoppable VR app
Ikea developing a new virtual reality (VR) app which will allow users to virtually experience whole rooms fitted out with its products in what it describes as a “completely new…
Read MoreAO.com lets users virtually test goods with AR
AO.com has become the latest retailer to integrate augmented reality (AR) technology to its shopping experience, as it launches a new feature to tackle returns. Those shopping on AO.com via…
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