Label

Amazon introduces “new” badges in latest effort to guide buying choices

September 6, 2019

Amazon has started labelling items as “new” in its latest attempt to guide shoppers’ buying choices, just weeks after launching a new “top brand” label. The ecommerce giant has added…

Amazon tests ‘top brand’ label set to have “substantial impact on how shoppers decide” what to buy

Ecommerce News

Amazon Fruit of the Loom Label New Balance Speedo Top Brand Under Armour

August 19, 2019

Ben Stevens

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Amazon is testing a new “top brand” label for certain big-name fashion companies which could have a “substantial impact on how shoppers decide which products to buy”. The top brand…

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First Mile: Why fulfilling a brand promise begins in the warehouse

19/10/2020 12:36 PM

It is the first mile, not the last mile, where brands evolve to meet the shifting behaviours of their customers and (crucially) ensure the well-being of employees and consumer alike during the pandemic.

Retailers of all shapes and sizes have long been obsessed with the last mile processes of their supply chains and it’s not surprising that self-styled ‘innovative technologies’ like Alphabet’s drone…

Label

Amazon introduces “new” badges in latest effort to guide buying choices

Amazon tests ‘top brand’ label set to have “substantial impact on how shoppers decide” what to buy

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Latest Feature

First Mile: Why fulfilling a brand promise begins in the warehouse

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Label

Amazon introduces “new” badges in latest effort to guide buying choices

Amazon tests ‘top brand’ label set to have “substantial impact on how shoppers decide” what to buy

Social

SUBSCRIBE TO OUR NEWSLETTER

Latest Feature

First Mile: Why fulfilling a brand promise begins in the warehouse

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