Levi’s

The DTC decision: 5 brands that have switched to a direct-to-consumer model

May 11, 2022

Sportswear behemoth Nike began its switch to a more DTC model at the beginning of last year, following in the footsteps of rivals Adidas and Under Armour. However, the move…

Rent the Runway has filed paperwork with US regulators for an upcoming initial public offering (IPO) as the clothing rental industry booms.

Rent the Runway files for IPO as clothing rental industry takes off

Industry News

Levi's Rent the Runway

July 20, 2021

George Iddenden

No Comments

Rent the Runway has filed paperwork with US regulators for an upcoming initial public offering (IPO) as the clothing rental industry booms. The clothing company has not divulged the number…

Primark, Next, M&S, John Lewis and Asos have all committed to reduce their carbon by 50 per cent and reduce the aggregate water footprint of new products by 30 per cent by 2030.

Lenzing launch sustainable fashion ecommerce platform

Ecommerce News Sustainability

H&M Lenzing Levi's sustainable fashion Tencel

April 19, 2021

George Iddenden

No Comments

The Lenzing Group is launching an ecommerce website based around its flagship textile brand, Tencel, in order to showcase sustainable clothing fibres. Lenzing produces wood-based viscose fibers, modal fibers, lyocell…

Levi’s has become the latest retailer to release a range of virtual clothing especially for Snatchat users’ Bitmoji avatars.

Levi’s launches range of virtual clothing for Snapchat users

Mobile & Apps Social Media

Bitmoji Levi's Ralph Lauren Snapchat

December 9, 2020

Ben Stevens

No Comments

Levi’s has become the latest retailer to release a range of virtual clothing especially for Snatchat users’ Bitmoji avatars. The Levi’s x Bitmoji collection was launched last week featuring 12…

Levi’s launches resale platform offering users $25 for their old jeans

Companies Sustainability

Amber Valletta Carolyn Murphy Hailey Beiber Jaden Smith June Ambrose Levi's Lily Aldridge. Maeve Reiley resale secondhand

October 6, 2020

Ben Stevens

No Comments

Levi’s has become the latest fashion retailer to launch its own resale platform allowing customers to sell their old jeans back to the brand. Levi’s Secondhand launched this week, offering…

Ikea, Walmart and Peloton have become the latest major brands to pull their Facebook advertising spend but have all chosen to not announce it publicly.

Vans latest to boycott Facebook as 3rd of advertisers say they could follow

Advertising Social Media

Adidas Best Buy Facebook Ford HP Levi's Patagonia Puma Starbucks StopHateforProfit The North Face Unilever Vans

July 1, 2020

Ben Stevens

Vans has become the latest big-name retailer to pull its advertising from Facebook as the #StopHateForProfit campaign, with almost a third of advertisers considering similar action. The fashion giant has…

Adidas, Puma, Ford and Best Buy pull Facebook advertising in action that could “destroy the business”

Advertising Social Media

#stophateofrprofit Adidas Best Buy Facebook Ford Levi's Patagonia Puma Starbucks The North Face Unilever

June 30, 2020

Ben Stevens

No Comments

Facebook has seen a slew of new retailers including Adidas, Puma, HP, Ford and Best Buy pull their advertising as pressure mounts on the social media company to take action.…

Facebook has seen a growing number of retailers pull their advertising spend leading its shares to divebomb and Mark Zuckerberg to lose $7.2 billion in personal wealth.

$56bn wiped off Facebook’s market value as Levi’s, Unilever and Starbucks join boycott

Advertising Social Media

Facebook Levi's Patagonia Starbucks StopHateforProfit The North Face

June 29, 2020

Ben Stevens

No Comments

Facebook has seen a growing number of retailers pull their advertising spend leading its shares to divebomb and Mark Zuckerberg to lose $7.2 billion in personal wealth. Levi’s, Unilever, The…

TikTok is set to make a major push into ecommerce this year as it prepares to launch a host of new feature aimed at driving sales on its platform.

TikTok adds “shop now” button as it pushes into retail space

Advertising Mobile & Apps News Social Media

button Instagram Levi's shop now TikTok

May 1, 2020

Ben Stevens

No Comments

TikTok is testing a new “shop now” button on its platform linking users directly to advertisers’ ecommerce sites from influencer videos. The social media giant is reportedly trialling a new…

Unreturned items with a total value exceeding £2 billion have built up across the UK as shoppers are “struggling to return goods during the current restrictions and lockdown”.

Is this the solution to the serial returns crisis?

Analysis Features News

Asos Carhartt Clarks Kate Spade Levi's Macy’s Ralph Lauren returns Rhonda Textor True Fit

January 16, 2020

Ben Stevens

No Comments

“Serial returners” have quickly become the scourge of the retail industry, set to cost brands £5.6 billion over the next five years. Online fashion retailers like Asos, Zalando, Boohoo and…

Levi’s

The DTC decision: 5 brands that have switched to a direct-to-consumer model

Rent the Runway files for IPO as clothing rental industry takes off

Lenzing launch sustainable fashion ecommerce platform

Levi’s launches resale platform offering users $25 for their old jeans

Is this the solution to the serial returns crisis?

Social

SUBSCRIBE TO OUR NEWSLETTER

Latest Feature

Stats and serums: How Revolution Beauty uses the data it captures

The Company

Levi’s

Social

SUBSCRIBE TO OUR NEWSLETTER

Latest Feature

Most Read

The Company