Louis Vuitton

Balenciaga is set to unveil its latest clothing collection through a bespoke original video game which customer can play through their browser.

Balenciaga to launch latest collection through a video game

December 1, 2020

Balenciaga is set to unveil its latest clothing collection through a bespoke original video game which customers can play through their browser. “Afterworld: The Age of Tomorrow” will launch on…

Retail and the luxury retail sector in particular have recently begun creating their own video games to “engage and excite millennials”. Here’s Charged’s list of the top five retailers who have created their own video games.

Top 5 retailers who created their own video games

Apps / Mobile Features News

Adidas B Bounce Burberry Endless Runner fashion Games Gucci Gucci Ace Gucci Arcade Karl Lagerfeld Louis Vuitton Luxury Pac-Man video games

February 26, 2020

Georgia Wright

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The luxury retail sector has been ramping up both its interest and investment in the video games industry for the last few years, seeing it as an invaluable resource to…

Luxury retail and the video games industry are set to become increasingly intertwined as high-end brands find new ways to “engage and excite millennials”.

Luxury retail and video games: The unlikely partnership set to explode this year

Industry Marketing News

Burberry esports Fortnite Gucci League of Legends Louis Vuitton Luxury retail video games

February 3, 2020

Ben Stevens

Luxury retail and the video games industry are set to become increasingly intertwined as high-end brands find new ways to “engage and excite millennials”. According to a new report from…

Louis Vuitton launches League of Legends collection becoming latest to cash in on gaming market

Companies Marketing News

esports League of Legends Louis Vuitton video games

December 12, 2019

Ben Stevens

Louis Vuitton has launched a new League of Legends collection as it becomes the latest retailer to try and cash in on the increasingly lucrative video game market. The luxury…

The Kardashian family have launched a clothing resale site allowing fans to get their hands on items “directly from our closets”.

Kardashian family launches resale platform selling items “directly from our closets”

Ecommerce News

Balmain Chanel Kardashian Kim Kardashian Kris Jenner Kylie Kardashian Louis Vuitton Tom Ford Versace

October 7, 2019

Ben Stevens

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The Kardashian family have launched a clothing resale site allowing fans to get their hands on items “directly from our closets”. Kardashian Kloset, launched on Friday, is a “luxury resale…

Louis Vuitton has launched LVTV, a YouTube channel giving customers an “exclusive 360 view into the world of Louis Vuitton.”

Louis Vuitton launches LVTV YouTube channel

Marketing Streaming

Louis Vuitton LVTV Sophie Turner

September 23, 2019

Ben Stevens

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Louis Vuitton has launched LVTV, a YouTube channel giving customers an “exclusive 360 view into the world of Louis Vuitton.” It has already posted three episodes of a series called…

Louis Vuitton unveils world’s first OLED handbags

News Wearables

Handbag Louis Vuitton Nicholas Ghesquière OLED

May 13, 2019

Ben Stevens

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Louis Vuitton is set to release a range of handbags with flexible OLED screen sewn in, displaying a range of colourful videos. During its Cruise 2020 fashion show in New…

LVMH to use blockchain tech to tackle counterfeiting

Blockchain News

Blockchain Dior Etherium Louis Vuitton LVMH

March 28, 2019

Ben Stevens

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Luxury fashion powerhouse LVMH is poised to launch a new blockchain tool for ensuring the tackle counterfeiting. According to Coindesk, LVMH will launch the new cryptographic provenance platform called Aura,…

Louis Vuitton

Balenciaga to launch latest collection through a video game

Top 5 retailers who created their own video games

Luxury retail and video games: The unlikely partnership set to explode this year

Louis Vuitton launches League of Legends collection becoming latest to cash in on gaming market

Kardashian family launches resale platform selling items “directly from our closets”

Louis Vuitton launches LVTV YouTube channel

Louis Vuitton unveils world’s first OLED handbags

LVMH to use blockchain tech to tackle counterfeiting

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