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Google has partnered with augmented reality (AR) technology provider Perfect Corp enabling shoppers to use its virtual try-on feature in Google Search.

Google to integrate virtual try-on technology into search with Perfect Corp tie-up

Artificial Intelligence Augmented & Virtual Reality

June 2, 2021

Google has partnered with augmented reality (AR) technology provider Perfect Corp enabling shoppers to use its virtual try-on feature in Google Search. Perfect Corp’s technology allows online shoppers to access…

Amazon’s advertising business is now growing faster than its retail, cloud computing and Prime subscription divisions.

Amazon expects to make an extra $8.8bn by launching new AI search features in bid to become “product discovery engine”

Artificial Intelligence Ecommerce

Amazon Artificial Intelligence Machine Learning Search

October 22, 2020

Ben Stevens

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Amazon is set to launch a raft of new machine-learning-powered search bar features which it expects will drive more than $8 billion in extra sales. According to leaked internal documents…

YouTube is introducing shopping ads to its home feed and search results as Google attempts to capitalise on shoppers increasing use of videos as shopping tools.

YouTube introduces shopping ads to home feed and search results

Advertising Marketing News

Ads Google Home Feed Puma Search Youtube

November 5, 2019

Ben Stevens

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YouTube is introducing shopping ads to its home feed and search results as Google attempts to capitalise on shoppers increasing use of videos as shopping tools. Google today announced that…

Search

Google to integrate virtual try-on technology into search with Perfect Corp tie-up

Amazon expects to make an extra $8.8bn by launching new AI search features in bid to become “product discovery engine”

YouTube introduces shopping ads to home feed and search results

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