TikTok Archives - Latest Retail Technology News From Across The Globe

TikTok is being sued for billions of pounds in the UK and Europe over accusations it has illegally collected personal information of millions of children.

TikTok sued for billions over accusations it illegally collects millions of children’s personal data

April 22, 2021

TikTok is being sued for billions of pounds in the UK and Europe over accusations it has illegally collected personal information from millions of children. The Chinese social media giant,…

Consumers are spending up to five hours a day browsing apps on android devices according to research carried out by App Annie.

Consumers are spending more than 4 hours a day browsing apps

Apps / Mobile News Social Media

Apps Burberry Consumers Facebook Smartphones TikTok Youtube

April 9, 2021

George Iddenden

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Consumers are spending up to five hours a day browsing apps on android devices according to a study carried out by mobile data and analytics company App Annie. According to…

Currys PC World has launched its first ever TikTok campaign challenging users to create and share their top tech tips.

Currys PC World launches first ever TikTok campaign #TechTokTips

Advertising Marketing Social Media

Currys PC World TikTok

April 9, 2021

Ben Stevens

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Currys PC World has launched its first ever TikTok campaign challenging users to create and share their top tech tips. The UK’s largest tech retailer has now launched #TechTokTips, its…

PrettyLittleThing has been reprimanded by the advertising watchdog after a TikTok post failed to make it clear it was an advert.

PrettyLittleThing and The Wave House have TikTok advert banned by ASA

Advertising Social Media

Advertising Standards Authority ASA PrettyLittleThing The Wave House TikTok

April 7, 2021

Ben Stevens

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PrettyLittleThing has been reprimanded by the advertising watchdog after a TikTok post failed to make it clear it was an advert. The Wave House, a group of six prominent TikTok…

TikTok expands Shopify partnership helping UK sellers “achieve a huge sales increase”

Advertising Apps / Mobile Social Media

Omolola Jewellery Shopify social media TikTok

February 23, 2021

Ben Stevens

No Comments

TikTok and Shopify have significantly expanded their partnership allowing UK sellers to engage with the platform’s 100 million users. Shopify, which now provides the ecommerce platform for 1.7 million retailers,…

Pinterest trends are helping retailers like Made.com gain insight into how they should market their products in 2021.

Microsoft tried to acquire Pinterest in $51 billion deal

Companies Social Media

Microsoft Pinterest TikTok

February 11, 2021

Ben Stevens

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Microsoft is understood to have approached social media giant Pinterest to discuss a potential $51 billion takeover. Pinterest, which has seen its stock price nearly quadruple over the past year,…

TikTok is set to make a major push into ecommerce this year as it prepares to launch a host of new feature aimed at driving sales on its platform.

TikTok set to make aggressive push into ecommerce this year

Social Media

ecommerce Shopify TikTok

February 8, 2021

Ben Stevens

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TikTok is set to make a major push into ecommerce this year as it prepares to launch a host of new features aimed at driving sales on its platform. The…

Shopify merchants will now be able to receive payments through Alipay opening their stores to “more than a billion people in China”.

Shopify integrates Alipay opening its users to “more than a billion” Chinese shoppers

*New Companies Ecommerce

Alipay Shopify TikTok

November 18, 2020

Ben Stevens

No Comments

Shopify merchants will now be able to receive payments through Alipay opening their stores to “more than a billion people in China”. According to research published in January, 90 per…

TikTok users will now be able to shop from nearly 1 million Shopify retailers in-app

Advertising Ecommerce Social Media

Shopify Shoppable Ads social media TikTok

October 28, 2020

Ben Stevens

1

TikTok users will soon be able to purchase items as they scroll through the app as the social media giant makes its biggest push yet into ecommerce. The Chinese short-form…

Superdrug and E.L.F. launch ‘Trending on TikTok’ stands after “most viral campaign in history”

Marketing Social Media

E.L.F. Eyes Lips Face Superdrug TikTok

September 24, 2020

Ben Stevens

No Comments

TikTok has made its first foray onto the UK’s high streets amid a new partnership with Superdrug and cosmetics brand E.L.F.. Superdrug has introduced “Trending on TikTok” stands across its…

TikTok

Shopify integrates Alipay opening its users to “more than a billion” Chinese shoppers

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